Privacy Policy

Street Rods is committed to protecting your privacy. This Privacy Policy outlines the types of personal information we collect and how we use, protect, and disclose that information. By using our website and services, you agree to the collection and use of your personal data in accordance with this policy.

Please read this Privacy Policy carefully to understand our views and practices regarding your personal data and how we treat it. If you have any questions or concerns, please contact us using the information provided at the end of this document.

1. Information We Collect

Personal Information

We may collect personal information from you when you use our website, make a purchase, or communicate with us. This information may include, but is not limited to:

• Name
• Email address
• Phone number
• Shipping address
• Billing address
• Payment information (such as credit card details)
• Vehicle information (make, model, year, etc.)
• Purchase history
• Communication history

We collect this information when you register on our website, place an order, subscribe to our newsletter, or contact us for customer service or support.

Non-Personal Information

We also collect non-personal information automatically as you interact with our website. This may include:

• IP address
• Browser type and version
• Device type
• Operating system
• Referring URLs
• Pages visited on our website
• Time and date of your visit
• Cookies and similar tracking technologies

This non-personal information helps us understand how users interact with our website and enables us to improve our site’s performance and functionality.

2. How We Use Your Information

Personal Information

We use the personal information we collect for various purposes, including:

• Processing and fulfilling orders
• Sending order confirmations, invoices, and shipping updates
• Providing customer support and responding to inquiries
• Personalizing your experience on our website
• Sending marketing communications (with your consent)
• Analyzing purchasing behavior and improving our products and services
• Complying with legal obligations and preventing fraud

Non-Personal Information

Non-personal information is used primarily to analyze trends, track user movements, and improve the functionality of our website. We may use this information to:

• Optimize website content and performance
• Analyze traffic patterns and user behavior
• Understand customer preferences
• Improve our marketing efforts

We may aggregate non-personal information to create statistical data that helps us improve our services and offerings.

3. Sharing Your Information

We respect your privacy and do not sell, rent, or trade your personal information to third parties. However, we may share your information in the following situations:

Service Providers

We may share your personal information with trusted third-party service providers who assist us in operating our business and providing our services. These providers may include:

• Payment processors
• Shipping carriers
• Marketing agencies
• IT support and website hosting services

These third parties are only permitted to use your personal information to the extent necessary to perform their services for us, and they are required to keep your information confidential.

Legal Requirements

We may disclose your personal information if required to do so by law or in response to a legal request from governmental authorities or other regulatory bodies. This may include:

• Responding to subpoenas, court orders, or legal processes
• Complying with applicable laws and regulations
• Protecting the rights, property, or safety of Street Rods, our customers, or others

Business Transfers

In the event that Street Rods is involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction. We will notify you via email or through a prominent notice on our website if your information is transferred and becomes subject to a different privacy policy.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small text files that are stored on your device when you visit a website. They allow us to recognize your device and remember certain information about your visit.

Types of Cookies We Use

• Essential Cookies: These cookies are necessary for the functioning of our website and enable you to navigate and use features like shopping carts and secure checkout.
• Performance Cookies: These cookies collect data on how users interact with our website, such as the pages they visit and any errors they encounter. This helps us improve the performance of our website.
• Functionality Cookies: These cookies remember your preferences, such as language or region, to provide a more personalized experience.
• Targeting/Advertising Cookies: These cookies are used to display personalized advertisements based on your interests. They may also be used to track the effectiveness of ads.

You can control cookies through your browser settings, including opting out of personalized ads. However, disabling cookies may affect the functionality of certain features on our website.

5. Data Security

We take the security of your personal information seriously. We implement a variety of security measures to protect your data from unauthorized access, alteration, disclosure, or destruction. These measures include:

• Secure socket layer (SSL) encryption for sensitive data transmission
• Firewalls and intrusion detection systems
• Regular security audits and updates to our systems
• Restricted access to personal data to authorized personnel only

While we strive to protect your personal information, please be aware that no method of transmission over the internet is 100% secure. We cannot guarantee the absolute security of your data, but we are committed to taking reasonable steps to safeguard it.

6. Your Rights and Choices

You have certain rights regarding your personal information. These rights include:

• Access: You can request a copy of the personal information we have about you.
• Correction: You can request that we correct any inaccuracies in your personal information.
• Deletion: You can request that we delete your personal information, subject to certain exceptions (e.g., if we need to retain the information for legal or business purposes).
• Opt-Out of Marketing: If you no longer wish to receive marketing communications from us, you can opt-out by following the unsubscribe link in our emails or contacting us directly.
• Data Portability: You have the right to request a copy of your personal data in a structured, commonly used, and machine-readable format.

If you wish to exercise any of these rights, please contact us using the contact information provided below. We will respond to your request in accordance with applicable data protection laws.

7. Third-Party Links

Our website may contain links to third-party websites that are not operated or controlled by Street Rods. This Privacy Policy only applies to information collected by Street Rods. We are not responsible for the privacy practices of other websites, and we encourage you to read the privacy policies of those sites before providing any personal information.

8. Children's Privacy

Street Rods does not knowingly collect personal information from individuals under the age of 13. If we become aware that we have inadvertently collected personal information from a child under the age of 13, we will take steps to delete that information as soon as possible. If you believe we have collected information from a child under 13, please contact us immediately.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will post the revised policy on this page with an updated “Last Revised” date at the top. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

If we make significant changes to this Privacy Policy, we will notify you by email or by posting a prominent notice on our website.